A double-edged sword 🗡️

📃 The USDA has published its final rule to decrease the current Pork Checkoff assessment rate of 0.40% (40 cents per $100) of the market value of all pigs sold in the US to 0.35%. The assessments on imported pork and pork products will be decreased too, so importer and domestic assessments are aligned.

    • The rule was recommended by the National Pork Producers Delegate Body and will come into effect on January 1, 2023. 

↔️ There are always two sides to every coin…

 While the decrease is meant to lessen the assessment burden on producers, it will also decrease the annual funding of promotion, research, and consumer education activities designed to strengthen the position of pork in the marketplace. Click here to read more about it.